Anna MilwardJun 24, 20193 minSo What Does a Copywriter Actually Do?If You Don’t Know What A Copywriter Does, You’re Not Alone I was at a copywriting conference last month, and one of the presenters stood...
Anna MilwardFeb 11, 20195 min10 Reasons Your Web Copy SucksSo you’ve spent hours slaving over your web copy, you’ve drafted it two, three, possibly even four times, you finally hit publish...
Anna MilwardDec 2, 20182 min4 Ways to Make Your Content More Mobile FriendlyYou probably know you need to have a mobile friendly website but have you given any thought to how mobile access might affect the way you...
Anna MilwardAug 27, 20183 minHow to Save Hours on Content CreationMake no mistake, content marketing is time consuming. Producing high quality content on a regular basis requires a substantial commitment...
Anna MilwardJul 16, 20184 minThe Bare Bones of SEO CopywritingThese days it seems that search engine optimisation (SEO) and copywriting go hand in hand. Writing content to be published online...
Anna MilwardJun 7, 20182 min5 Digital marketing tactics for businesses with no time or money to spend on marketingDigital marketing is essential for any business that wants to be taken seriously in this technological age, but if you are a small or...
Anna MilwardApr 19, 20183 minHow to write opt in copy your readers won’t be able to resistUnderstanding what makes an effective piece of opt in copy can make a surprising difference to your email open rates. Email marketing is...